How long should Your Article be? The top internet marketers have realized that
if someone is going to read something they will read the whole article.
Testing
has shown that people first get interested in the topic, then once they are
interested in the topic they read the whole article.
The most important part is to grab their attention and
outline the benefits to them. Then write your article as long as it needs to be
to get your message across.
Whether your article is 1 page or 10 pages does not seem
to matter. They will read it.
But
as we have just learned previously, this does not give you a license to waffle.
Even
if you are writing a long article (say 10 pages) you still need to go straight
to important points
My personal preference is for shorter articles of between
400 and 1,000 words. It seems that with this length I can get my message across
quite easily.
This is what I like
and it also suits what I write about.
If
you are writing a particularly technical article about computer programming
then a short article could be the worst thing you could do.
Only
a long article explaining the many details of computer programming will work
for this topic.
Keep
the long article exciting and use the other techniques we have learned to keep
on topic and specific about the subject.
Another thing to
remember is that you are giving away your article for free.
You
do not want to give your reader everything you know in one long free article.
You could split it
into many smaller articles and give away each one for free or you could use
that one long free article as a precursor to your eBook that you have written
No comments:
Post a Comment